Why do we care if you’re as warm as toast?

If you follow AUSCCER on social media you’ve probably seen quite a lot of chatter about being as warm as toast… Or more commonly hashtagged on Twitter as #WarmAsToastUOW. So what exactly are we talking about and why do we care whether you’re as warm as toast?

Its starts here, with the Warm as toast? Home heating and energy use in the Illawarra project. Heating accounts for more than a third of energy use across the Australian residential sector. Further, central heating is on the rise. This project aims to start the dialogue on encouraging people to reduce their home heating energy consumption.

Read more about the project here and meet the research team here.

Using the #WarmAsToastUOW hashtag (mostly on Twitter) is also a new way for us to engage with the local Illawarra community about our project on those chilly days. And so far our social media feeds have been filling up with tweets about heaters and wheat bags, sunshine and soup, and even fondue and fluffy ugg boots. So with that in mind … how do you keep warm in winter?

Here are a few ideas so far.

From beanies…

…to bread

And fire…

…to fondue

From cashmere…

…to coffee

And booties (for grown ups)…

… to blankets

We’ve even got people talking about curtains…

…and Queensland

And new babies in sunshine…

…and sick babies on laps

Join our conversation at #WarmAsToastUOW.

And here’s a little bit of extra information…
By using Twitter, we can collect real-time information from Illawarra residents on cold days. We will send out tweets using #WarmAsToastUOW throughout this winter – whenever it’s a really cold day.

If you are over 18, please take a moment to respond to our tweets whenever you have the time, using #WarmAsToastUOW, so that you can keep us up to date with any interesting ideas and strategies that you have for keeping warm.

If you have more to say than what will fit in a tweet, leave a comment on this blog!

Your tweets, blog comments, photos and ideas for keeping warm may be used in publications such as blogs, journal articles, reports or books, conference papers and media articles related to this research project. It is possible that there might be other media around the project too, such as radio.

Find out more about this project here or by contacting project coordinator Kate Roggeveen at katerogg@uow.edu.au.

This study has been reviewed by the Social Sciences Human Research Ethics Committee of the University of Wollongong. If you have any concerns or complaints regarding the way this research has been conducted you can contact the UOW Ethics Officer on (02) 4221 3386 or email rso-ethics@uow.edu.au.

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